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About 360bespoke: One of New York’s most sophisticated, discerning PR agencies. With a first-class collection of talents and brands in lifestyle, beauty, fashion, pursuits, and the arts, we provide elegant, tailored strategies, campaigns, and media coverage that overdelivers results and exceeds expectations.

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MOMMYLOGUE.BLOG

mommyblogue.blog

The newest voice in parenting

Revealing. Refreshing. Raw. Mommylogue.blog is the newest voice in parenting, an online diary where Elle Double U Pepper writes about the hardest job a woman can have: mommying. With unusual candor, a razor-sharp wit and an abiding love for her little ones, Elle shares with readers her daily life raising two precious kids.

“It’s my inner dialogue (my mommy voice) unedited, unfiltered and undeniably relatable,” says Elle. “It’s my real-life documentation of the coveted community called mommyhood. My scrapbook stories.”

The just launched blog includes stories by Elle about how her life sometimes resembles the 80s comedy Adventures in Babysitting, mommying in the time of Final Four and going crib-less for the first time in seven years.

“I remember when I first got this crib. My older lovie was still in my belly and I was on the cusp of this journey,” Elle writes. “By the time he turned 2-years-old, I was sure I was one and done. But a year later, with a pap smear and a pep talk from my OBGYN, I got knocked up again. It’s was actually classier than that, but it’s a story for another time. By year three, we used that crib for the second little redhead in my life, and I have to admit it reminded me not only of my kids’ youth, but my own. Now, after seven plus years, my house is crib-less. Which has taken on a different meaning for me. No, I don’t want more babies — I love my children beyond, but two sometimes feels like 10, even on the best days — and I feel like I’ve entered a new stage. A new milestone in mommyhood.”

Elle is a New York area mother living with two little red heads and her ginger-hued husband. She began writing her daily thoughts on social media and steadily built an audience. Now, with Mommylogue.blog, she is sharing her stories with a whole new audience.

“I think moms will appreciate my perspective because it’s real. I don’t sugarcoat the daily challenges we face raising children,” Elle says. “Every day is an adventure. Some days are better than others. Some days we feel like total failures. But each day belongs to us. This is my way of sharing those stories.”

KADOODLE KIDS

Kadoodle Kids, a new crafts brand for children created to inspire imagination and creativity, is debuting its first product line: four specially themed kits that let kids design masks for themselves and their toys. Featuring markers, glitter pens, pouches and paint stampers, the kits are the perfect way to spark imagination and artistic play for children in the age of COVID. Now available for sale at www.kadoodlekids.com, the series includes the holiday-themed “Color a Mask Chanukah Kit,” which comes with two dreidels, and “Color a Mask Christmas Kit,” featuring a mini-stocking mask holder. Also available are “Doll/Stuffie and Me” kits, available in unicorn or dinosaur sets. Created by three mothers, Kadoodle Kids offers fun, educational and tactile experiences that get them away from phone, computer and television screens for hours.

“Kadoodle Kids lets children’s imaginations shine,” said Jodi Okun, a seasoned retailer. “It’s a creative outlet for kids. Easy art projects they can complete on their own or with a parent.”

“It’s a great opportunity for them to put down their phones and gadgets and go back to playing,” said Lyss Stern, an entrepreneur who lives in NYC with her husband and three kids. “Kadoodle Kids’ masks allow children to use their brains, creativity, fine motor skills and express their emotions through decoration and design. Plus, as kids get more engrossed in playing with the kits, mom and dad get a rest and peace of mind that their children are engaged in something meaningful.”

Added Pam Mandell, a mom of two and speech language pathologist with 20 years of experience working with kids: “Children need an outlet to let their imaginations roam free without pressure from the outside world … where they can be comfortable in being themselves and complete art activities on their own. These projects will enable children to believe in themselves and their own abilities and build confidence for the future.”

The mask kits are the ideal presents for kids this yuletide season and are reasonably priced. Both holiday kits, available in toddler, child and tween sizes, are on sale for $19.99 while “Doll/ Stuffie & Me” kits, available in toddler and child sizes, are $29.99. Additional masks for $8.

Providing children with activities that allow for creativity and self-expression during the pandemic is especially important to the women, who have witnessed first-hand the effects of shutdowns and social distancing. Kids are away from their friends, familiar routines, daily exercise and dependent on computers and phones for human contact outside the home. “Kadoodle Kids brings them happiness in a very unsettling time,” says Stern.

Stern has taken solace in seeing how her daughter has interacted with the Kadoodle Kids kits. “I hear her talking to her dolls about COVID, the pandemic, why she and the dolls have to wear the masks. It can make your heart melt.”

WISDOM ESSENTIALS

It’s the biggest audience in America, but one that’s being increasingly ignored by marketers: the “Modern Midlifers” — people well established in their lives, socially engaged, upwardly mobile and determined to continue at the speed they want, no matter what their age. Enter Wisdom Essentials, a new line of CBD-infused supplements for health-conscious people focused on mind, body and spirit wellness. The products, including three oils, a topical relief balm and vegan gum drops, are physician formulated supplements designed for those looking to improve concentration, energy, mood and stamina, while helping alleviate pain and anxiety.

Founded by long-time friends Denis Keane and Tom Lamb, Wisdom Essentials is a brand that harvests the wisdom that they, and many people like them, have amassed over their years. Everything they’ve learned and experienced throughout their lives greatly influenced the design and ingredients in their products. They’ve put the “Wisdom” in “Wisdom Essentials,” natural alternatives to keep active people still on their A game. Sharpening focus, instilling calm or aiding sleep are just a few of the improvements “Modern Midlifers” are looking to achieve.

“We designed Wisdom Essentials specifically for the ‘Modern Midlifers’ — people like us who are still enjoying life,” says Keane. “This is the biggest part of the population in the US, and the highest spending part of the economy. We wanted to create a line of products that met their needs specifically.”

“Modern Midlifers are more attuned to what they eat, drink and put in their bodies,” added Lamb. “Wisdom Essentials was created to give them a natural alternative to prescriptions and other untested remedies so they can keep going at the speed that best suits their lives. Modern Midlifers don’t want to slow down. We want to keep going. And our products were designed to help them keep pace.”

As part of the product launch, the founders of Wisdom Essentials are building a community like themselves to share and connect with like-minded people dealing with similar experiences. Its website includes e-commerce, perspectives about the “Modern Midlifer” audience, important information about the benefits of its ingredients and messages from its founders. The “Wit and Wisdom” Podcast features interviews with doctors, authors, politicians and other special guests talking their lives, confronting and overcoming obstacles, embracing new practices and pivoting in their careers, among other topics. And the “Wit and Wisdom” Blog includes essays and articles also of interest to this audience, including information on CBD, the importance of a good night’s rest and essays by the founders about their lives and inspiration in creating the brand.

Though developed before the COVID shut down, Keane and Lamb believe Wisdom Essentials — its products and the community they are creating — is more relevant than ever. With a heated election, pandemic, social unrest and an unwieldly economy praying on people’s minds, mental health professionals have recorded record spikes in depression, anxiety and restlessness.

“You cannot turn on the TV or go online without feeling a sense of unease and nervousness,” says Keane. “People are more stressed and unsure than ever, no matter how old you are. 2020 has really tested our resolve and put a much-needed spotlight on mental health.”

Added Lamb: “Many people are finding that CBD may help them feel calmer and less anxious which is needed now more than ever.

Developed in consultation with medical professionals, Wisdom Essentials products were created using “Botanical Science” technology, which incorporates ingredients like melatonin, terpineol, humulene and CBD in supplements.

“Our doctors and chemists rely on this method to create the ingredients for Wisdom Essentials, and then we meticulously lab test them to ensure only the precise amounts specified may be found in each capsule, tincture and balm,” said Keane.

The CBD in Wisdom Essentials is a natural, non-psychoactive formulation. Numerous studies have shown it helps deal with stress, anxiety and insomnia. Additionally, according to the European Journal of Pain, topical use of CBD can help lower pain and inflammation due to arthritis, as well as prevent inflammatory and neuropathic pain. CBD “exhibits no effects indicative of any abuse or dependence potential,” according to the World Health Organization. “To date, there is no evidence of public health related problems associated with the use of pure CBD.”

“Modern Midlifers especially are starting to see the opportunity that CBD and other nutraceuticals and nootropics can do for them,” says Lamb. “More people are looking for natural, non-psychoactive options to feel better. CBD has shown to be effective.”

Wisdom Essentials five products, available at ww.wisdomessentials.com, include:

Oils:

· Dream: CBD with melatonin, myrcene, terpineol, terpinolene and mandarin–helps aid with natural sleep

· Calm: CBD with limonene, terpinolene, linalool, geraniol–helps aid with overall sense of balance

· Focus: CBD with ginkgo biloba, lion’s mane, l-theanine, eucalyptus, humulene, pinene, limonene–helps aid in in eliminating brain fog and focus.

Topical:

· Soothe: CBD with virgin olive oil, beeswax, shea butter, mango butter, arnica, eucalyptus, lavender, peppermint, menthol crystals, vitamin e, roman chamomile–help aid in relieving sore muscles and body aches

Edible:

· Vegan Calm Gum Drops: CBD with Sugar, Organic Tapioca Syrup, Water, Pectin Blend, All-Natural Flavors and Colors, Citric Acid, Limonene, Terpinolene, Linalool, Geraniol & Sunflower Spray

“The trend to plant-based ingredients is a direct outcome of people looking for natural, less obtrusive ways to feel better, eat better and be better,” says Keane.

For more information, visit https://wisdomessentials.com/

Lifestyle

Lifestyle brands we've been working with

BFF Collection by Jennie and Tori

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The Quiver

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A new platform that lets surfers rent out their boards to anyone in 20 countries and growing

Helpen

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The Leap

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A platform for women who are interested in learning from experts

Alice Pilates

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Strength for Life

Chef Matt Abdoo

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FROM POSTO TO THE PIT

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MOMMYLOGUE.BLOG

The newest voice in parenting

KADOODLE KIDS

Nylo

WISDOM ESSENTIALS